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Design (industrial design)
Design (industrial design)
Definition
An industrial design is an industrial property title that protects the appearance of a product (lines, contours, colours, shape, texture, materials). It covers the aesthetic of an object, unlike a patent which protects its technical function.
Conditions
- Novelty: no identical design must be available to the public before filing
- Individual character: an overall visual impression different from existing designs
Filing routes
- National: INPI in France, USPTO in the US
- Community: Registered Community Design (RCD) through EUIPO, covering 27 EU countries
- International: Hague system administered by WIPO
Duration and strategy
Protection lasts 5 years, renewable in 5-year blocks up to 25 years. Luxury, fashion, product design and furniture industries are heavy users. A design can be combined with copyright and a 3D trademark filing to reinforce protection.